Digital signage and digital posters have similarities, but there are also clear differences in purpose, functionality, and deployment.
1. Both use the same display panel
2. The purpose is to enhance audience participation
Whether in the form of digital signage or digital posters, the use of digital displays can enhance audience engagement compared to traditional advertising media.
1.CMS service support is different
2. The shell shapes are different, and digital signage is generally fixed in place vertically. The digital poster is designed in an “A” shape for ease of movement
3. Different usage scenarios have different functions. Digital signage focuses more on interactivity, while digital posters are used more for display purposes only and almost never for interactive purposes